We need to talk about capacity

Tuesday, September 10, 2024
September 10, 2024
9/10/2024 3:30 PM
30
Ditch the duct-tape solutions. Learn how real teams are tackling capacity head-on—and actually making it work.

Featured speaker

Jacquie Ford headshot
Jacquie Ford
Justin Watt headshot
Justin Watt

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About this event

Managing capacity in Creative Ops is 40% art, 40% science, and 20% crossing your fingers that your spreadsheets don’t break.

You may have practical questions like “How do we stay on top of capacity without playing a constant game of resource Tetris?” and “What does effective scenario planning actually look like?”

We have a couple of Resource Management pros ready to answer them in this session, plus much more, including:

  • Real-world tips from seasoned pros on navigating capacity planning in both in-house and agency environments
  • Behind-the-scenes of resourcing spreadsheets: see how experts build them (and when to stop using them)
  • Hot takes on playing politics with planning: how to remove emotion from resource allocation and champion your people with data

Meet your speakers

Portrait of Siobhan Hayes, Head of Marketing at Float.
Siobhan Hayes
Head of Marketing
Your Float host
As the Director of Marketing at Float, Siobhan leads a global team to drive awareness, growth, and customer engagement for the #1 rated resource management software. Since joining in 2019, Siobhan has helped shape a values-driven brand and a standout product experience that supports professional services teams around the world.
Jacquie Ford headshot
Jacquie Ford
Head of Consumer Operations
Jacquie Ford is the Consumer Operations Head at News Corp. Over the last two decades, she has worked across advertising, marketing, and tech. Her roles have covered client management, operations, delivery and program management.
Justin Watt headshot
Justin Watt
Founder at Switchboard
With a deep background in Operations, Justin loves modernizing the way businesses operate while also empowering teams to thrive and focus on work that matters. He is the co-founder of Switchboard, a company that helps businesses become more efficient through automation and AI tools.
Jacquie Ford headshot
Head of Consumer Operations
Jacquie Ford is the Consumer Operations Head at News Corp. Over the last two decades, she has worked across advertising, marketing, and tech. Her roles have covered client management, operations, delivery and program management.
Justin Watt headshot
Founder at Switchboard
With a deep background in Operations, Justin loves modernizing the way businesses operate while also empowering teams to thrive and focus on work that matters. He is the co-founder of Switchboard, a company that helps businesses become more efficient through automation and AI tools.